
Believe it or not, our body is like a home — housing trillions of tiny tenants, the bacteria. They live rent-free on our skin, in our gut, and yes, right inside our mouths. Most of them are friendly residents, helping out with digestion, strengthening immunity, and just keeping things in balance.
But here’s the twist: every time we eat, we’re not just feeding ourselves — we’re feeding the bacteria too. Like any lively neighbourhood, the right treat can get some bacteria a little too excited, especially the naughty ones in our mouth. So while we’re taking a bite, just know… the bacteria are, too.
Behind Every Bite: A Lot of Love, A Little Mischief
But here’s the twist—too much of a good thing can turn tricky sometimes. When food residue hangs around in our mouth, it’s not just leftovers; it’s sustenance for the bacteria.
Behind The Foam: Colgate Total Active Prevention, Uncovered
The good news is, we don’t have to stop eating our favourite food, just protect that smile with smarter brushing!
Introducing the new Colgate Total Active Prevention — A true game-changer in oral care. Now powered by bioactive stannous fluoride, its smart formula delivers 24-hour antibacterial protection¹.
But how do we know it’s really working? This is where things get visibly interesting.

Tried and true using the bacteria detector — this clever little tool reveals hidden bacteria by turning it bright pink. And let’s just say, it’s eye-opening. What feels clean often isn’t, especially after a meal.

After just one brush, the difference was clear: less bright pink, fewer bacteria hotspots, and visibly cleaner teeth. Proof that brushing is not just minty — it’s mighty.
Behind The Line-Up: Which Colgate Total Is For You
Speaking of mighty oral care — the new Colgate Total Active Prevention line-up features 6 powerful variants, each delivering an elevated sensorial experience while tackling specific oral health needs.

Starting with the Daily Prevention trio — Charcoal Clean, Whitening, and Fresh Mint — it offers all-around freshness, stain removal, and that satisfying deep-clean feel to keep our mouth in check from morning to night.
Building on that foundation are the targeted power players: the ‘Sensitivity+Gum Health’ variant, which offers 5× protection for sensitive teeth³, the ‘Deep Clean’ variant that lifts stains 6× better⁴, and the ‘Breath Health’ variant that leaves 85% users with pleasant breath⁵. With a line-up like this, those tiny tenants don’t stand a chance.
One Last Reminder: It’s Not Just Brushing, It’s Defending
The journey to great oral health shouldn’t stop us from enjoying the food we love — it should let us savour it with confidence. That laksa, that cheeseburger, even that waffle? They belong on our plate (in moderation, of course), not on a guilt list.
Because prevention isn’t about restriction — it’s about smart care. And with Colgate Total’s 24-hour antibacterial protection, we’re not just brushing away bacteria — we’re actively defending our smiles, every single day. After all, prevention is better than cure.
So wait no more, get yours now from retailers, pharmacies, and supermarkets nationwide! You can also shop online via Colgate’s official stores: